Grow
Grow
Andrew Crump
I help Startups/Scaleups
with Product, Growth & OKRs,
I am writing a book on it
and make some small early-stage investments
Covered in
Mainly, I am a creator
I like to make things happen and help others do the same - especially as it relates to growth, product, and innovation.
Currently, I’m…
building new Startups and helping other Startups/Scaleups grow via the small team at Unkillable. I’m also making some tiny early-stage investments and writing a book on the topics that I preach
Previously, I…
founded Mitoo, graduated 500 startups, was an EIR at Seedcamp, mentored/advised at a few funds, and helped out behind the scenes at ICE - Learn more
I created a new type of OKRs for Startups and Scaleups that makes Growth happen. It’s called Core & Explore™️
Startups and Scaleups are not new businesses. If we fully take on board what that means we would run our organisations in very different ways and get orders of magnitude better results
With the help of many awesome people, I created Core & Explore™️ to change the game.
It’s a goal-setting, team organisation, and prioritisation process that enables us to set extremely ambitions goals and then hit them.
Core.
The part of our organisation that executes and operates like a Business, using traditional Core OKRs
Our Core delivers growth by doing the same things better
We use Core to execute knowns
Explore.
The part of our organisation that works to learn and validate, using new Explore OKRs
It fills the knowldge gap between our ambitious goals, and what know for sure will deliver results
We use Explore to turn unknowns into knowns
Core & Explore™️
OKRs and Growth